The original story followed a group of Blair Witch Project fanatics as they travel to the Burkittsville, Maryland woods, experience bizarre occurrences, and realize they played a part in a horrible crime.
Billing a work of fiction as a piece of nonfiction went against many of his beliefs, setting a dangerous precedent of willingly erasing the line between reality and a farce. Despite the cast and crew doing interviews and appearing on talk shows, the studio promoted the film as genuine "found footage," which was aided by websites crafted to help sell that authenticity, a gimmick that excited some yet frustrated Berlinger.
The blair witch project 1999 newsweek cover movie#
Additionally, one of his goals with Book of Shadows: Blair Witch 2 was to shine a light on the dangerous decision by a movie studio to intentionally mislead viewers into thinking The Blair Witch Project was actually depicting three missing filmmakers. Instead, the filmmaker made the bold choice to offer a meditation on the nature of violence in the media and fanaticism. Previous films like Brother's Keeper and Paradise Lost: The Child Murders at Robin Hood Hills tackled real-life murders, resulting legal proceedings, and lasting cultural impact of such events, giving him unique insight into grim subject matter, which the studio was likely hoping he would embrace for a found-footage continuation of the previous film. Enlisting a documentarian to deliver a horror film was an ambitious move, one which even Berlinger himself didn't entirely agree with.
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